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How can I help you?

With years of design and marketing experience behind me, I can create websites from scratch, advise you and update existing websites. I can also help you with areas such as promotion, templates, search engine optimisation (SEO) and content management systems (CMS). Contact me today to discuss how we can work together on your project.

The sky’s the limit…but keep your feet on the ground

It can be easy to get carried away with technology and the possibilities it offers. For any project, large or small, it is important to keep things clean and simple.

 

A brief 1, 2, 3 of the website design and development process

Identifying the purpose and main aims of a website and gathering as much information about your business and your customers at the very first stages will help shape the landscape for your project, set a direction for planning and help keep costs down. Typically you might also look at the basic customer journey – what information do you need to get to them and how quickly. What are the primary goals for the website? To generate sales, easy access to information, latest news / regular updates?

After planning, comes the initial design, layout concepts, content collation and copywriting. Design looks at how the website will look and be mapped out including the user experience (how easy or pleasing a website is to use across all aspects of the entire website creation process) and the user interface (visual layout of the elements that a user might interact with in a website). Critical to the success of any website is good content. Keeping things clear and concise is key.

Development, testing and deployment. This is where the website is actually built in HTML, CSS, perhaps using a CMS such as WordPress with a database and customised template. This stage is where all the design assets and elements as well as the agreed copy can be added to the website. There should always be several rounds of testing a website for ease of use, accessibility, feedback and bug fixing before deployment. Deployment can include monitoring performance, ongoing updates, feedback and fixes as well as a future vision timeline for the development of the next generation of the website.

Identifying the purpose and main aims of a website and gathering as much information about your business and your customers at the very first stages will help shape the landscape for your project, set a direction for planning and help keep costs down. Typically you might also look at the basic customer journey – what information do you need to get to them and how quickly. What are the primary goals for the website? To generate sales, easy access to information, latest news / regular updates?

After planning, comes the initial design, layout concepts, content collation and copywriting. Design looks at how the website will look and be mapped out including the user experience (how easy or pleasing a website is to use across all aspects of the entire website creation process) and the user interface (visual layout of the elements that a user might interact with in a website). Critical to the success of any website is good content. Keeping things clear and concise is key.

Development, testing and deployment. This is where the website is actually built in HTML, CSS, perhaps using a CMS such as WordPress with a database and customised template. This stage is where all the design assets and elements as well as the agreed copy can be added to the website. There should always be several rounds of testing a website for ease of use, accessibility, feedback and bug fixing before deployment. Deployment can include monitoring performance, ongoing updates, feedback and fixes as well as a future vision timeline for the development of the next generation of the website.

Identifying the purpose and main aims of a website and gathering as much information about your business and your customers at the very first stages will help shape the landscape for your project, set a direction for planning and help keep costs down. Typically you might also look at the basic customer journey – what information do you need to get to them and how quickly. What are the primary goals for the website? To generate sales, easy access to information, latest news / regular updates?

After planning, comes the initial design, layout concepts, content collation and copywriting. Design looks at how the website will look and be mapped out including the user experience (how easy or pleasing a website is to use across all aspects of the entire website creation process) and the user interface (visual layout of the elements that a user might interact with in a website). Critical to the success of any website is good content. Keeping things clear and concise is key.

Development, testing and deployment. This is where the website is actually built in HTML, CSS, perhaps using a CMS such as WordPress with a database and customised template. This stage is where all the design assets and elements as well as the agreed copy can be added to the website. There should always be several rounds of testing a website for ease of use, accessibility, feedback and bug fixing before deployment. Deployment can include monitoring performance, ongoing updates, feedback and fixes as well as a future vision timeline for the development of the next generation of the website.

Ongoing life of your website

After your website is built it will most likely need to be regularly maintained and, depending on the type of website, at least some of the content updated frequently. It is important to keep in mind when budgeting for a website and associated resources (such as social media) that there will almost certainly be on-going costs for your business in terms of time and money after your website is initially designed and built. This is regardless of whether you choose to maintain your website in-house, or via an external agency or web development company.

There are significant advantages to keeping your website updated. These include maintaining functionality, keeping content fresh and accurate and improving search engine ranking. Keeping your content and site updated also helps to ensure repeat visits and offers an easy way for people to stay in touch with what you’re doing.

Trevor’s enormous help in developing the Biblefresh website was invaluable. The final overall design was almost completely based upon Trevor’s initial design ideas. Trevor developed some of the CSS and assisted in the WordPress/PHP development.

Alistair

Lead Web Developer, Biblefresh project, Evangelical Alliance